The client sought to develop a platform that empowers parents by providing a space for guidance, shopping, and community-building, with a focus on collaboration and support.

Parents needed a single, trustworthy space where they could buy and sell gently used baby items, share experiences, and get support—without judgment or overwhelm.

We built a mobile-first platform that blends a curated secondhand marketplace, community-driven social features, and an intelligent AI helper. Bttrfly brings convenience, connection, and care together in one seamless experience.